At the end of June 2012, we will celebrate owning Beecham Motors dealership for 25 years, our Silver Anniversary in business.
As it happens, we will also be celebrating becoming one of Holden’s Grand Masters 2011.
As Holden says: “It takes a very special Holden Dealer to be recognised for outstanding customer service and business excellence. The Holden Grand Masters program recognises the exceptional commitment and superior performance of our most outstanding Dealerships.
Judged on sales excellence, customer satisfaction, service delivery, parts performance and astute business management, Grand Master winners exceed expectations, surpass their peers and drive our business further.”
When we attended the first Holden Group meetings, we were intimidated by the professional attitude and commanding performance of other Holden Dealers.
We’d whisper to each other with a nudge: ”He’s a Grand Master!” We would be in awe.
Well, today, that’s us. Grand Masters.
We decided right from the start that our business would be based on honesty and good service, choosing a slogan that reflected those ideals; “Good service is always in fashion” and we’ve stuck by that.
We’ve literally been under customers cars at midnight Christmas Eve, so our customer could drive to their family, we’ve answered call outs on late rainy weekend nights, we’ve bent over backwards to help not only our customers but also our staff and their families.
We are hard workers, not afraid to get out hands dirty. We are loyal, and honest, motivated and love our work, preferring to run our business the way we would like to be treated as a customer.
Our staff are professional and successful, earning huge reputations as some of Australia’s Best Sales men and women. We are so proud of their success. It doesn't end there either! Our mechanics are the best in the business, and our Service and Spare Parts are second to none. Thanks guys, you all rock.
Our Dealership building is new and gorgeous, a pleasure for both customers and staff to work in . Good coffee too! :)
Twenty-five years ago we walked through the doors of a small Caboolture car yard, out 'in the sticks'; our precious first-born son Lockie only 6 months old in our arms. Over the years we've taught both him and little brother Charlie to ride their push-bikes around the old beloved 'Binny' dome.
Today they are outstanding young men, intelligent, caring and dedicated in their own passions, and this year our oldest son Lockie joined the Dealership and we couldn’t be more proud.
We've all come a long way baby!
Tomorrow we fly to Paris, to celebrate our own Silver Wedding anniversary (yay!) and also to celebrate with the other Grand Masters of Holden.
After 25 years of 12 hour days, 6 days a week, we will put on our high heels and Black Tie, and for a few days, immerse ourselves in a little French, culminating in several Awards Nights. We'll rub shoulders with other Holden Dealers who through sheer hard work, guts and effort, have become the elite of Holden - Grand Masters.
And when we go home, high heels draped over our shoulder, bow-tie undone, we’ll reflect on our journey and our love of our cars and Holden, and the respect we have for our customers and staff.
Thank you and au revoir.
It’s been a great adventure, see you all in two weeks!
Chris and Patty Beecham
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